Posts Tagged ‘spying’
Affiliate Marketing Spy Tips
When it comes to affiliate marketing, spy skills can be extremely valuable. That’s not to say you should be tracking down fellow affiliates and tailing them in their car. Rather, you should be looking for their online activities and figuring out how you can duplicate their successful efforts.
Whenever you decide to enter a new niche, you should take a look around to see what other affiliates are doing. To ignore that is to practically ask for failure.
- For PPC, search related keywords and see what ads come up.
- For SEO, search related keywords and see which pages are in the natural results.
- For social media, pick the sites you want to focus on (like Twitter or Squidoo) and search your keywords there.
Other types of marketing can be harder to spy on, but the same concepts apply. You need to look around the market before you dive in.
Just seeing someone around doesn’t mean they’re doing well, though – and you don’t want to copy unsuccessful campaigns. To help weed out the bad ones, try the following tactics:
- For PPC, watch the advertiser for a while to see if they continue running their ads. If they keep things running for a few weeks, there’s a good chance that what they’re doing is working for them.
- For SEO, watch to see if there is continued development on the site. If it’s not working out, they’ll probably let the site die. SEO is harder than PPC, though, because it’s much slower. Often, it’s best to simply see if the terms they rank for are high traffic terms, then build on their efforts.
- With social media, watch to see if the users you’re spying on continue to create new content. That’s a great determination of whether things are working.