Golden Goose Marketing

When it comes to internet marketing ideas, some of us have more than we could ever use, while others struggle to find one that feels just right.  There are pros and cons to each scenario – too many ideas can make it hard to focus on one, while too few can be discouraging.  For those who are still trying to figure out a direction for their business, these idea sources might help:

• Trade Magazines – Many can be ordered for free from sites like TradePub.com, and they can be incredibly useful for getting niche ideas.  In general, if a niche is big enough for a magazine, it’s big enough to build a business around.  Pay especially close attention to the cheaper classifieds ads in back, as those are often run by smaller businesses.  Think about each one to see if you could do something similar in an online market, or figure out some way to partner with the businesses you see.
• Teenagers – Most online marketers are adults.  That means that they’re not always paying attention to what teenagers are doing.  By figuring out what’s cool, you can cash in on under-the-radar topics that could drive huge traffic at lower than normal costs.
• Top Seller Lists – If you promote physical products, check out the “best sellers” lists on the sites you promote.  Often, the volume on popular products is large enough to justify building an entire site for the topic.  Or, you may find that you become more interested in creating a complementary business.
• Patent Trolling – Browsing the patent archives can be an oddly stimulating activity.  You can’t help but get inspired by immersing yourself in the ideas of others.  Once your mind is aimed at finding ways to make the world better or easier, you’re bound to come up with a few good ideas.
• Your Own Free Time – What activities do you turn to when you have nothing else to do?  Moving in the direction of your passion is a great way to get started.

If you’re already focused on your business, let us know how you found your direction!